Kevin Layton is CEO of Data-Dynamix, a premier source of cross channel marketing campaigns and Identity Resolution data. The company targets individual consumers with marketing across all their devices - on their phone and tablet via Mobile ad id, to their home computer network via IP address, to their opted in 3rd party email address and to their home address. Their cross channel data is mapped with geographic, demographic and interest data. Data-Dynamix partners with many major media and advertising agencies in 250 markets in the US to serve small and medium size businesses. Prior to working with Data-Dynamix, Kevin held other C-suite executive positions and has led award winning teams.