Best in Class Influencer Marketing

This session focuses on effectively incorporating influencers into your marketing strategy with an outcome that is relatable, intentional and authentic to your audience. We will discuss current and future trends in influencer marketing, KPI’s to measure effectiveness, and what can be a remarkable and unexpected journey to success.

After this session, you’ll be able to:

  • Use success tactics in working with small and large scale influencers
  • Understand how to measure success of your influencer marketing programs
  • Connect with your customers through content and influencer storytelling that is real, creative, and authentic.
  • Recognize future trends in influencer marketing, anticipate change, and create new strategies